Program brief

In this program, students will learn Sales and Marketing strategies and techniques. The program will provide students with a sound background of marketing roles within an organization.

By the end of the program, students will have in-depth knowledge about marketing mix strategies, promotional mix strategies, sales techniques and online marketing and sales tools.

The program duration is 1 year. Students will study selected modules specialized in Sales & Marketing. They will finish each module within a period of 4 weeks.

Once they graduate, students will earn BBA with a major in Sales & Marketing and in addition a level 6 UK diploma issued by ATHE with an additional fee (depending on ATHE approval for individual students).

  • Degree from the Swiss School of Business and Hospitality.
  • It will provide students with Swiss & British excellence in management.
  • Lecturers with excellent qualification and experience in the field of management.
  • International lecturers and British curriculum.
  • The program combines theoretical knowledge with practical experience.
  • Students will be awarded a bachelor degree from Switzerland and diploma from the UK with an additional fee.
  • Students will have the option to pursue a UK Bachelor Degree.
  • Include 4 to 6 months of internship each year.

There are sample career opportunities in today’s world for graduates who are specialized in Sales & Marketing:

  • Marketer
  • Marketing Manager
  • Advertising agencies
  • Sales executive
  • Negotiator
  • and many more…

Facts

3/4 years / 180 or 240 ECTS

Online/Blended

Please request more details

Online offered only

  1. High school or equivalent (demanded level depend on country of high school degree)
  2. IELTS 5.5 or equivalent
  • Passed all courses
  • Passed all internship
  • Passed final project

Memberships/ Accreditations

ISO, ATHE, Eduqua

Program Details

 
Leadership and Management (Core L6)
Managing Quality and Service Delivery (Core L6)
Personal Leadership and Management Development (Core L6)
Research Project (Core L6)
Factors Determining Marketing Strategies
Marketing Communications
Sales
Branding
Internship/Final project