Program brief
In this program, students will learn Sales and Marketing strategies and techniques. The program will provide students with a sound background of marketing roles within an organization.
By the end of the program, students will have in-depth knowledge about marketing mix strategies, promotional mix strategies, sales techniques and online marketing and sales tools.
The program duration is 1 year. Students will study selected modules specialized in Sales & Marketing. They will finish each module within a period of 4 weeks.
Once they graduate, students will earn BBA with a major in Sales & Marketing and in addition a level 6 UK diploma issued by ATHE with an additional fee (depending on ATHE approval for individual students).
- Degree from the Swiss School of Business and Hospitality.
- It will provide students with Swiss & British excellence in management.
- Lecturers with excellent qualification and experience in the field of management.
- International lecturers and British curriculum.
- The program combines theoretical knowledge with practical experience.
- Students will be awarded a bachelor degree from Switzerland and diploma from the UK with an additional fee.
- Students will have the option to pursue a UK Bachelor Degree.
- Include 4 to 6 months of internship each year.
There are sample career opportunities in today’s world for graduates who are specialized in Sales & Marketing:
- Marketer
- Marketing Manager
- Advertising agencies
- Sales executive
- Negotiator
- and many more…
Facts
3/4 years / 180 or 240 ECTS
Online/Blended
Please request more details
Online offered only
- High school or equivalent (demanded level depend on country of high school degree)
- IELTS 5.5 or equivalent
English
- Passed all courses
- Passed all internship
- Passed final project
Memberships/ Accreditations
ISO, ATHE, Eduqua
Program Details
| Leadership and Management (Core L6) |
| Managing Quality and Service Delivery (Core L6) |
| Personal Leadership and Management Development (Core L6) |
| Research Project (Core L6) |
| Factors Determining Marketing Strategies |
| Marketing Communications |
| Sales |
| Branding |
| Internship/Final project |